AI Search Audit: Why Your Own Site Isn’t Enough
Explore why an AI Search Audit must go beyond your website, covering third-party mentions, brand reputation, AI visibility, citations, communities, and the signals shaping recommendations.
podcast
How to Build an Authority-Led AI Search Strategy
Ranking on Google doesn’t guarantee AI search visibility. Learn how LLMs decide which brands to trust, why most AI SEO tactics fail, and what practitioners recommend instead.
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GSC Impressions Up, Traffic Down: What’s Really Going On?
Your GSC impressions are rising but clicks are flat. This is the crocodile mouth problem, and it has more than one cause. Here is how to diagnose what is actually happening and what to do about it.
GSC Impressions Up, Traffic Down: What’s Really Going On? Read More »
Google’s New Bet: Loyalty Over Clicks
What happens when Google answers more and sends fewer clicks? This #SEOTalk episode explores loyalty, Preferred Sources, brand recall and AI Search.
Is Your Content Audit Missing the Business Layer?
On Ep. 132, learn why modern content audits must go beyond SEO metrics and include business goals, buyer intent, trust signals, conversions, and measurable outcomes.
Is Your Content Audit Missing the Business Layer? Read More »
The Proximity Internet: When AI Decides What’s Nearby
AI is shrinking local discovery to a few options. This recap explains proximity-first search, the role of reviews/citations, and the actions brands need now.
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Is AI SEO Overhyped If Google Still Rewards Human Content?
Is AI SEO overhyped? SEOTalk Ep. 124 explores whether Google still rewards human signals, what AI SEO really means, and how search is evolving in 2026. Read more
Is AI SEO Overhyped If Google Still Rewards Human Content? Read More »
SEO Trends For 2026 – Spaces Edition
On the last SEOTalk Spaces for 2025, we uncover SEO Trends for 2026. Learn how AI search, agentic discovery, brand influence, topical authority, and content depth will reshape SEO beyond rankings and clicks.
Should Websites Allow AI Bots Or Is It a Trap?
Discover the real impact of AI bots on websites. This recap explains whether brands should allow AI crawlers, how training bots differ from search bots, and what it means for visibility, content control, and the future of SEO.
Are SEO Metrics Broken in the Age of AI Search?
Learn why classic SEO metrics like clicks, CTR and rankings are failing in the age of AI search and find out which new KPIs matter for success in 2025.