Is AEO/GEO Real? Google says it’s just SEO
Google recently published an official guide on optimizing for generative features in search. The industry’s reaction was immediate and polarized. We discuss more on Ep. 131 of SEOTalk Spaces
ai seo
Beyond Rankings: How Shweta Gupta Is Building SEO for the Age of AI
Shweta Gupta shares how she is using AI tools and content workflows to rethink what SEO looks like today — and why human judgement still matters more than ever.
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Google’s New AI Search Playbook: Our Understanding
Explore Google’s new AI Search playbook through our lens—how AI Overviews, AI Mode, and agents really work, and what SEOs must change to stay visible and useful.
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Is AI SEO Overhyped If Google Still Rewards Human Content?
Is AI SEO overhyped? SEOTalk Ep. 124 explores whether Google still rewards human signals, what AI SEO really means, and how search is evolving in 2026. Read more
Is AI SEO Overhyped If Google Still Rewards Human Content? Read More »
SEO Trends For 2026 – Spaces Edition
On the last SEOTalk Spaces for 2025, we uncover SEO Trends for 2026. Learn how AI search, agentic discovery, brand influence, topical authority, and content depth will reshape SEO beyond rankings and clicks.
Should Websites Allow AI Bots Or Is It a Trap?
Discover the real impact of AI bots on websites. This recap explains whether brands should allow AI crawlers, how training bots differ from search bots, and what it means for visibility, content control, and the future of SEO.
Are SEO Metrics Broken in the Age of AI Search?
Learn why classic SEO metrics like clicks, CTR and rankings are failing in the age of AI search and find out which new KPIs matter for success in 2025.
How AI Is Reshaping the Economics of Content Marketing
Explore how AI is reshaping the economics of content marketing — from falling traffic and zero-click search to rising content costs, changing EEAT expectations, and new ROI models. Learn what brands must do to stay visible and profitable in an AI-first search world.
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Have We Lost SEO To AI?
Explore how AI is transforming SEO from ranking to retrieval. In this SEOTalk recap, experts discuss E-E-A-T automation, entity optimization, and why human insight still matters in the age of AI-driven search.
Are LLM Citations The New Backlinks For SEO?
Discover how LLM citations are reshaping SEO. This SEOTalk episode explores whether AI-generated citations from ChatGPT, Gemini and Google’s AI Overviews are becoming the new backlinks and what they means for brand authority and EEAT